‍1. Pick a URL on your site, or upload a creative.
2. Choose your target audience (incl B2B audiences). We deliver the panel.
3. Select areas on the page to get data on, choose research questions.
4. Review results after 24 hrs.
5. Make changes based on the new insights.

This will result in feedback like:

• Which of the arguments you're making are really resonating?
• Which benefits are they most interested in?
• What does the headline make them feel?
• Does the reader feel we understand their role and challenges?
• What in my messaging turns the audience off?
• After seeing our web page, how would they describe what this product is?
• Is it clear how we're different from other competing solutions (if at all)?
• Do they understand the copy in the third paragraph?
• After reading everything, what remains unclear?

We have our own B2B panel, and for consumer audiences we tap into various reputable panel recruitment APIs.

We then do pre-qualification surveys on top of that (e.g. if we need to build a fitness panel, we pre-survey the panel on their diet/fitness habits, and can then build an audience of people who work out 3x/week and don't eat carbs). So we can recruit the panel based on demographic and psychographic parameters.

The data will show what's unclear or confusing, what resonates with your audience, and what turns them off.

You will discover your blind spots - questions that remain unanswered even after reading everything.

The data you get will be as granular or as broad as you want. You determine the areas you want feedback on, as well as the research questions.